Card of the Month: November
NOVEMBER! It’s officially the holiday season. What is happening?!
We gotta say, this is one of our favorite times of the year because we have the most fun cards to send. Our holiday collection just screams joy. We love using handwritten notes to spread love and peace.
So, this month, we picked on of our favorite “Thank You” cards to kick off the season of giving thanks.
This card from our new Breathless Paper Co. Junior collection is the perfect way to show your littles how important it is to give thanks… and it’s an important reminder for us adults, too!
Find a way to say “thanks” this season… we recommend a card ;)
Card of the Month: July
July is… HOT. At least here in Nashville! We’re doing everything we can to cool off and enjoy family time while school’s out. We’re also prepping for trade show season! Things are busy, but we’re making time for quality time.
This month’s Card of the Month seemed fitting: Collect Moments, Not Things from our Heartward Collection.
This card sums up summer. Moments. Making memories. Taking trips. Playing outside until daark. It’s what we’re all about.
Our Heartward collection is all about encouraging loving-kindness and leading with your heart. See more here.
This card is a perfect “just because” card and a great reminder to send to anyone and everyone in your life.
Remember: Write More Love Notes.
Happy Summer!
XOXO,
Breathless Paper Co.
Card of the Month: May
This month, we’re excited to highlight one of our favorite cards from our collaboration with Old Try. We love their aesthetic, and this message is one of our simplest.
“Y’all” is one of those southern-staple words that’s comforting, warm and a reminder that you’re home.
This card is special because of how open-ended it is. Sending a card just to say “hey” is something none of us do enough, and we hope that seeing this card can remind you to reach out to a friend or loved one and just check in. It makes a difference.
Remember: Never. Stop. Sending. Love. Notes.
Card of the Month: February ♡
It’s the season of love! (But let’s be real… that’s always).
We’re all about February, because it’s prime time for love notes (our favorite thing ever). Valentine’s Day doesn’t have to just about significant others. It’s about friends, family… everyone. Every single person deserves and needs a reminder that THEY ARE LOVED.
We picked one of our favorite Deep Breath cards for the February Card of the Month.
Order yours now, and get started on a love note or two (or three…) All of our Deep Breath cards are perfect for saying how you feel.
XOXOXO,
BREATHLESS PAPER CO.
Meet: Beer Greetings
It’s the season of collabs! We worked with Atlanta company and friend, Ashley Edmonds of Beer Greetings, on an awesome “Happy Hangover” 6-pack holder and some fabulously festive cocktail napkins. Perfect for craft beer (or wine!) lovers. And just in time for the holidays. We’re obsessed, and we think you will be too.
>> EMAIL TO ORDER <<
BPC: How long have you been in the "Beer Greetings" business?
We launched Beer Greetings in time for Holiday 2014 with just one design to test the Market.
BPC: Tell us a little about the scope of what you do and how the business has grown.
Beer Greetings is a part of our broader company, Smartsy Brands, which strives to provide innovative solutions to everyday problems - big or small, silly or serious. Our products and brands are all born from needs we see in our own personal lives with lots of input from our customers, family and friends. It started with our eco-friendly gift wrap line, Lilywrap, and then expanded to others including Beer Greetings.
BPC: What do you love most about your job?
I love the process of taking an idea for a brand new product and guiding it through the development process all the way to launching on store shelves. It's a very surreal, exhilarating (and sometimes frustrating) process.
BPC: How did you begin working with Breathless Paper Co. (BPC)?
I connected with Jessica through our collaborative group comprised of Southern brands, Deep South Social. We both found an instant appreciation for each others' work (and for each other!)
BPC: Describe to us a little bit about the line of 6-pack holders, etc, that you designed with BPC.
I love the witty humor of Breathless Paper Co. So when working on joint six-pack carrier, we knew it had to be funny and perhaps a bit edgier than our standard boxes. I basically told Jessica and Matt that I'd love a box appropriate for all occasions and let them run with it. I loved what they came up with so much that we made no edits whatsoever!
BPC: Outside of Beer Greetings, what do you do on your day to day? Any other business ventures/artistic projects/etc.?
Too much! Ha. Seriously, I get excited by so many things and tend to jump in right away. Like I mentioned, my company Smartsy Brands has several brands that I run, including Lilywrap gift wrap, Beer Greetings, Cheer Greetings, and the Vortex. We also have a real estate business renting out properties on the coast. I'm also very involved in the community at our girls' schools, at church, leading a girl scout troop and with the Atlanta Ronald McDonald House charities. In between all of that, I love to travel, watch football, picnic and just enjoy the small pleasures in day-to-day life.
BPC: BPC believes in the importance of a handwritten note and sending snail mail -- what are your thoughts on this?
I think there is no better way to show love and appreciation than through a handwritten note. I have three young daughters (5, 3 and 1) who LOVE creating cards, mailing them to family and leaving me sweet notes and pictures around the house. (My Kindergartner recently made the cutest postcard to reply to her grandparents who were on a long trip!) If I ever forget the importance of expressing sentiments in this way - I need to look no further than the effect the little notes floating around my house make me feel.
BPC: What's your favorite part about running a business like Beer Greetings, and what's the hardest part about running a small business?
My favorite part of running Beer Greetings is all of the amazing people I am able to meet - through social media, collaborations, my retailers, trade shows, and more. I have met the most interesting people. The hardest part of running a small business is running into issues like production delays and bad product that are beyond your control. These issues, unfortunately, happen - but I hate seeing progress stall and customers disappointed.
BPC: What's your favorite BPC card?
My all-time favorite is probably "Y'all Are Gonna Make Pretty Babies" - makes me laugh every time.
Meet: Caitlin of Cash Color
One of our newest lines is a collaboration with Cash Color — a project by Caitlin Shirock, a lifelong artist and designer. Having the artist’s touch on our cards has been amazing and we loved hearing about Caitlin’s path to starting Cash Color. Read on and check out the line! Click here to order.
Breathless Paper Co: How long have you been an artist?
Caitlin: Since I can remember! My mom always tells this story about how I would comment on the colors of the leaves during fall time and how beautiful they were and she just knew someday I would do something creative.
BPC: Tell us a little about the scope of what you do and how it all began.
C: I’ve always loved creating beautiful things. I studied fine art and then design, and went on to work in the apparel industry for a few years designing t-shirt graphics for Abercrombie & Fitch. That job was the perfect mix of graphic design and art because we did a lot of work with different typefaces which I loved and then we would also paint beach scenes and sailboats which I also loved. It was there that I fell in love with the medium, Gouache. I had never used it before but now it’s what I create 90% of my work with. I then moved to Nashville (and shortly after married my high school best bud/crush) and started freelancing here doing everything from logos, branding and identity to custom illustrated invitations for brides and other events.
I launched Cash Color last year when I realized how badly I needed to really focus in on one thing rather than trying to master them all. So thats when I started to put the time into really thinking about what I love to paint most and how I can create a brand around that. It has always been this far fetched dream to run my own business and sell my own happy, bright, fun artwork. Although extremely challenging at times, I just love learning the ins and outs of running a small biz and being the artist behind it all. It makes me so happy knowing my artwork sits in peoples beloved homes and hopefully brings them joy every single day when they look at it. I have dreams to grow into putting the art on fabrics, wallpapers, and continuing to do more fine art in the years to come!
BPC: What do you love most about your job?
C: I love that every day is different. I love that I can do business tasks and then use the other side of my brain and be weird, get messy and be creative :)
BPC: How did you begin working with Breathless Paper Co. (BPC)?
C: I met Jessica at a WeWork event, I loved her cards and introduced myself — little did I know we would soon work together and partner up! She is such a sincere person and I could just tell that from the first minute of speaking with her. We later did a pop up together and got to connect even more, exchange information, supported one another and made a coffee date! I was so excited to get to know her story and how she established her amazing brand of over 10 years.
I’m so impressed by BPC, her office is adorable, her kids of course are too, and I just love how she collabs with so many different brands and creates fun products. She gets stuff done. I totally look up to her and feel blessed to have crossed paths with her.
BPC: Describe to us a little bit about the line you designed with BPC.
C: The art is taken from my Neutral Abstract Letter Art collection. Her husband does Graphic Design and I have that in me too, so I think that’s what caught their attention to the line… It’s a very well balanced, yet artful collection of all 26 letters painting in an abstract way. I grew up surrounded by monograms and have always wanted to make them more funky! This is my interpretation of that.
BPC: If you weren't an artist, what would you be doing?
C: I’ve honestly never really given this much thought because being an artist was just always my passion... I have always said I wanted to be an interior designer, but instead of put rooms together I get to work with designers who style my art in their gorgeous homes and rooms — so thats even more fun for me! I am a really good organizer, it comes naturally and I oddly enjoy it, so sometimes I think I should be going into homes and reorganizing peoples spaces!
BPC: BPC believes in the importance of a handwritten note and sending snail mail -- what are your thoughts on this?
C: I am a huge advocate of this. I have in the past created personal stationery and I absolutely believe in the power of a handwritten letter. I have one in particular that has changed my life. It’s from my (now) husband and it is probably my top 5 most favorite things I own — a piece of paper with words that he took the time to thoughtfully write to me, from his heart and then mail it out! Changed my life and I hold it so dear. I love the feeling of writing a card, putting it in the mail, and sending it off to make someones day. Something so magical about it and it really works.
BPC: Do you have a favorite type of client / project?
C: I love working with women that just love decorating their homes and have fun with it. It is so so fun and I feel honored every time I can help bring brightness and joy into their homes by adding art to make their house a home. What's your favorite BPC card in the Cash Color line? What's your favorite BPC card not in the line? I honestly love the “L” haha, I don’t know why but there is something so soothing about it and my eye just loves it! A lot of people buy they letter art just for abstract art or for the color, so I hang the L in my home for that reason, that and to me, it stands for Love.
In the BPC lines: I love the Heartward collection and specifically the “Grow through what you Go through”. Need I explain? It’s so good and so true and a good reminder everyday! But they’re all so good!!
>> Check out CashColor.com for other collections <<
We Believe in Nashville!
Recently, our family and our paper company made the move from Atlanta to Nashville. It's been an adventure in setting up our new life and exploring the nooks and crannies of this city. We love where we are now, and we cannot wait to share with you our favorite places to eat, sip, adventure and shop. Read on!
Favorite places discovered when exploring:
OMG (Old Made Good) - East Nashville
OMG has everything vintage, from a great band tee to an old map or antique chairs. It's a must-do whenever you're in East Nashville.
Judith Bright - 12 South
This place is one of the best little flower shops we've ever been to, also in the amazing 12 South neighborhood. Stop in to treat yourself or someone you love with a gorgeous bouquet!
The kids' favorite find:
Philip's Toy Mart - West Nashville
Our kids can't get enough of this place. The toy selection is crazy amazing, and they have a train all set up that is mind blowing.
Visiting with Family:
This past weekend, my sister and my soon-to-be brother in law came to visit and our weekend was jam-packed. We went to the nearby Franklin and sipped on the amazing Franklin Juice Co. Then, we walked around downtown and popped into Whites Mercantile (one of my favorite Nashville finds) and Rock Paper Scissors, an awesome paper shop (which, of course, we love).
For eats, we chose Flipside in 12 South for lunch, and The Pinewood for dinner. The Pinewood is also a bowling alley, and it made for an awesome "just adults" night. Afterwards, we grabbed drinks at super trendy Old Glory in Edgehill. Nashville is full of all kinds of eateries and watering holes, and we recommend checking out all the places we mentioned.